More and more industrial component suppliers are investing in 3D marketing for their products
Saint-Romain, France – 1 February 2017 – TraceParts, one of the world’s leading providers of 3D digital content for engineering, reports a significant increase in the number of manufacturers and distributors who published their industrial component catalogs through TraceParts in 2016.
With a total of 69 million CAD models downloaded last year, many companies, such as Essentra and SKF, benefited greatly from having 3D models of their products on the TraceParts CAD platform. Industrial component suppliers – whether they be manufacturers or distributors – were able to generate new sales opportunities thanks to the TraceParts Publishing Network, which today represents 16.5 million CAD design professionals.
On average, each catalog of 3D products published through TraceParts generated 5,000 individual new leads in 2016. Today, 3D marketing services have become essential for businesses, which have turned them into genuine sales prospecting tools. The complete list of 3D catalogs published on the TraceParts platform is directly available on the TracePartsOnline.net website.
2017 has gotten off to a flying start in terms of 3D content, since several million CAD files have recently been added, notably with the update of the RS Components catalog, which now boasts 75 000 3D models, and the addition of 851,000 new pneumatic component references published by the Chinese manufacturer XingChen.
Key figures and statistics about the use of TraceParts CAD platform in 2016 are now available on the traceparts.com website.
Industrial component suppliers can find more information about publishing their 3D product catalog by visiting our website www.traceparts.com
TraceParts is one of the world’s leading providers of 3D digital content for engineering. As part of the Trace Group founded in 1989, the company provides powerful web-based solutions, such as CAD part libraries, electronic catalogs and product configurators. TraceParts also provides digital marketing services to help part manufacturers, software publishers and computer hardware vendors promote their products and services and generate high-quality B2B sales leads.
The TracePartsOnline.net portal is available free-of-charge to millions of CAD users worldwide. It provides access to hundreds of supplier catalogs and more than 100 million CAD models and product data-sheets that are suited to design, purchasing, manufacturing and maintenance processes.